<aside> 💡 The following content calendar is aimed at helping plan out your content on social media. More likely than not, certain social media channels will be more effective for your podcast than others (as always, depending on who your audience is). While it's easy to cross-post across channels, consider which social media channel is most effective for your audience, and focus your engagement efforts there! There are numerous tools that can help plan, design, schedule, and automate some of your content creation and posting which you can find on the Promotion - Tools, Equipment page.

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